Mrs. Wu is General Manager of REEF and Founder & Managing Director of Zhejiang REEF Science and Technology Co., Ltd. Since founding the company in 2018, she has led independent R&D and production of post-consumer recycled HDPE, PP and ABS, with an annual capacity of 50,000 tonnes. Under her leadership, REEF has obtained GRS and EuCertPlast certification, and its HDPE has received U.S. FDA NOL. Its recycled materials are recognized by several global brand owners. Previously, she held senior roles at Shanghai PRET Composites and Celanese (China), covering regional sales, Greater China automotive business and global E&E programme management. Her expertise spans customer needs, recycling technology, compliance and circular solutions in China.